A car brand in the Philippines earns one of these “crowns” when they top the industry's sales chart in either the Passenger Car (PC), segment, Commercial Vehicle (CV) segment, or in Overall Sales. And since 2002, only Toyota Motor Philippines (TMP) has captured all three.
TMP sold a total of 65,396 vehicles in 2012 which captures 41.7% of the total market share. 21,291 of these fall under the PC segment, while another 44,105 belong to the CV segment. Not only do these numbers bag the country's largest automaker their 11th consecutive Triple Crown, but is also their highest since the start of operations in 1988. As an added bonus, TMP's 20% growth last year bests the industry's 11%.