Tuesday, 12 February 2013 09:17
Ford PH' record-breaking January 2013 run is the best way to start the year
After a Christmas shopping spree, it's quite normal to see sales drop significantly on the first month of the new year. But that's not the case for Ford Philippines. Their January 2013 sales report show that they sold 820 units which is a staggering 123% increase over January 2012's figures. Although it didn't quite match December 2012's sales of 1,298 units, it still is a damn good way to start the year.
The exceptional monthly performance was driven by some of Ford's latest models. They found 95 new proud owners for the all-new Focus, making January the strongest single sales month for the nameplate in almost three years. The all-new Ranger also made its mark with 178 units sold last month, but we're pretty sure that number would go a lot higher when the Wildtrak version is launched at the 2013 Manila International Auto Show (MIAS) in April. Meanwhile, 18 new ponies were sold in January, bringing up the tally to 170 Mustangs sold in the Philippines.
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Industry Update
Thursday, 31 January 2013 08:53
Makati Ford now open for business; Expands Ford's dealer network to 29
Words by Christopher Kho
Ford Philippines has even bigger plans for 2013. They set their eyes on expanding their nationwide network to 35 dealers by the middle of the year - 12 more than what they had a year ago. And the 29th and latest dealership to open their doors for business is the newly-built Makati Ford that stands along Pasong Tamo, Makati City.
Makati Ford has a dealership floor area of 1,500 sq. meters that can fit nine vehicles in its showroom and another 30 in service. They also have 12 fully-equipped service bays to keep Fords on the road in tip top shape. Makati Ford is owned by dealer principal Edmund Yee, who also runs Ford EDSA Greenhills, Ford Connecticut, and Ford Cainta.
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Industry Update
Thursday, 13 December 2012 07:13
All-new Ranger drives Ford's November sales figures through the roof
It's not quite the 1,248 units they achieved back in October, but this one's pretty close... real close. This November 2012, Ford Philippines reported overall retail sales of 1,225 units which is a mere 23 units shy from their best-ever monthly performance last month. That's a huge 46% increase from the same month last year and makes it the blue oval brand's second-best performance in history.
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Industry Update
Wednesday, 28 November 2012 06:18
Ford beefs up dealer network with Ford Pampanga and Ford Alabang
What better way to sell more cars and keep more customers happy than to build more dealerships that's not only bigger but also much much better. And that's exactly what Ford Philippines' new business strategy is as they open 12 new world-class dealerships in just under a year. The first of these that's built under what they call “Brand@Retail II” global design standard was Ford Cainta which opened back in October. Now, they're taking two more steps closer to their goal with the groundbreaking of Ford Alabang and opening of Ford Pampanga.
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Industry Update
Monday, 19 November 2012 06:01
Ford paints the all-new Focus Sport+ in Mustard Olive
Words and photos by Christopher Kho
Have you checked out the all-new 2012 Ford Focus yet? It’s got everything you need - and probably ever want - in a family-sized hatchback or sedan. Side curtain airbags, traction control, Smart Keyless Entry, Ford SYNC, Active City Stop, Active Park Assist; what more could you ask for? Well, from the looks of it, Ford Philippines is giving the Focus a little somethin' somethin' to make it that much more attractive.
Making its debut at the recent 2012 Auto Focus Motor Show, this is the Ford Focus painted in the new Mustard Olive shade.
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Newly Launched
Tuesday, 13 November 2012 08:41
Ford's all-new Focus forges its way to the forefront of fuel efficiency with 19.89 km/L run
Words by Jade Lu
For many of us, traveling 900 kilometers means cost and multiple fuel pit stops; but for Ford Philippines, it spells “CHALLENGE ACCEPTED.” The Department of Energy (DOE) recently witnessed a fuel economy run of the all-new Focus, which spanned a total of 945 kilometers between Manila and Pangasinan and presented above satisfactory results.
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News
Monday, 12 November 2012 06:47
Ford Philippines breaks the elusive 1,000 monthly sales mark in October
At last, Ford Philippines has managed to break the elusive 1,000 unit sales barrier. With a 50% year-over-year sales increase, the blue oval brand recorded a total sales of 1,248 units this October 2012. The closest they ever got to the magic number was way back in September 2011 when they sold 965 units.
Their best-ever monthly sales performance was driven by the strong demand across all their models. Heading the tally is the all-new Ford Ranger pickup truck, which also achieved its best-ever monthly performance. Sales jumped by 81% from the previous month to 282 units. Likewise, the Ford Everest posted its best monthly sales of the year with 311 units, proving just how good and versatile this SUV is.
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Industry Update
Friday, 26 October 2012 06:41
Ford Cainta is Ford's 1st globally-designed dealership in the Philippines
Ford Philippines is aggressively expanding their dealer network by 50%; bringing the total number to 35 by mid-2013. The recently-opened Ford Cainta is not only the first of the 12, but is also the blue oval brand's first local dealership to be built according to Ford's global design standard called “Brand@Retail II.”
The new dealership architecture aims to improve the Ford ownership experience and ensure a long-term relationship with the brand. It does this by translating Ford's pillars of Quality, Green, Safe, and Smart into the sales and service showroom's physical space.
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Industry Update
Tuesday, 16 October 2012 07:55
Ford is back in shape! Logs 2012's best sales in September
Only nine units shy of their best-ever monthly sales performance in December 2011, Ford Philippines recently reported this year's best with 964 units sold in September which is a 68% jump over the previous month's disappointing 574. This is indeed a very welcome news for Ford after they struggled with a supply issue for the first half of 2012. *whew*
According to the report, the boost came from the blue oval brand's newcomers: the all-new Ranger, all-new Explorer EcoBoost, all-new Focus, and the Mustang muscle car.
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Industry Update
Friday, 14 September 2012 06:34
Ford brings back its Big Deal promo in September
Find out what's the big deal with Ford Philippines as they bring back the Big Deal retail promo. Offering even bigger savings with the all-new Fiesta, Escape, and Everest, this is your chance to SAVE BIG RIGHT NOW.
For as low as P78,000 all-in low down payment, you can now drive home your very own all-new Ford Fiesta or Ford Escape SUV. Or why not go supersized with the Ford Everest for an ultra-low P118,000 all-in low down payment. On top of that, cash purchases can also get discounts of up to P50,000 for the Ford Fiesta, P80,000 for the Ford Escape and P90,000 for the Ford Everest.
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Contest and Promos
