Words by Christopher Kho | Photo courtesy of Kia Motors Corporation
Peter Schreyer used to be a designer for Audi and Volkswagen where he helped create icons such as the Audi TT and new VW Beetle. But when poached by Kia in 2006, he did more than simply draw cars. As duties of Chief Design Officer, this is the man that's solely responsible for the brand's signature “tiger-nose” grill and new design direction that turned Kia into a global name. And before 2012 came to an end, he was appointed as Kia's new President and was the very first non-Korean to do so.
Asian Carmakers Corporation (ACC), the official importer and distributor of BMW cars in the Philippines, recently joined Xavier University-Ateneo de Cagayan for the inauguration of the newly-built Jose Ch. Alvarez (JCA) Technology Complex which was named after ACC's own Chairman.
The JCA Technology Complex is now the new home of the Xavier University Center for Integrated Technologies (XU-CIT) and is set to be the leading institution for technical education in Northern Mindanao. The establishment of the new Technology Complex falls under the partnership that ACC made with Xavier University - Ateneo de Cagayan to bring BMW’s expertise to the students of Mindanao.
Volunteers from the Honda Foundation Inc. (HFI) recently trekked to Tanauan, Real, Quezon to plant 7,500 tree seedlings of native species for its Reforestation Program and Road to 2020 project. According to studies, this should help contain and/or lessen the flood surge to the Quezon Province from the Kanan and Kaliwa Rivers that discharges water to Laguna lake.
In partnership with the Haribon Foundation, HFI' Road to 2020 project is an environmental conservation movement that aims to restore one million hectares of Philippine rainforest using native tree species by year 2020. The Honda group of companies has pledged to rehabilitate 20 hectares of denuded land with 50,000 trees in a span of 10 years. To date, they've already covered 9 hectares with 15,000 newly-planted trees.
Based on the combined CAMPI and TMA report for November 2012, Mitsubishi Motors Philippines Corp. (MMPC) registered total sales of 3,840 units which is the Japanese automaker's highest-ever monthly sales since 1995. And while most other marques suffered a decline, MMPC's figures went up by a staggering 37.1% last month as compared to October. This allows them to capture 23.1% of the market share and maintain their position as the second-largest car brand in the country, next only to Toyota.
Only 11 months has passed this 2012, and yet, Toyota Motor Philippines (TMP) has already broken their annual sales record in history. Based on the latest CAMPI report, TMP and Lexus Manila Inc. has sold a total of 58,890 units this year so far, capturing 34.6% of the market share.
This achievement puts TMP on track to take their 11th consecutive Triple Crown with the top spot in the Passenger Car Segment (30.8%), Commercial Vehicle Segment (36.8%), and Overall Sales.
Suzuki Philippines Inc. recently opened their 22nd auto dealership in the country. Located in Brgy. Mabini, Santiago City, Isabela, Suzuki Auto Isabela is poised to strengthen the Japanese automaker's presence in Northern Luzon even further. The dealership is a one-stop-shop that's fully-serviced with Suzuki's distinct 3S features that provides (1) units, (2) spare parts, and (3) auto service.
HARI Foundation Inc. (HFI), the CSR arm of Hyundai Asia Resources Inc. (HARI), is out to help provide basic education for the children in Mindanao. In partnership with Synergeia Foundation, they've created the Hyundai Embraces Lanao's Partnership or “HELP” for education program that aims to improve the basic education system in the Lanao del Sur municipalities of Balindong, Calanogas, Ganassi, Kapatagan, Mulondo, Saguiaran, Taraka, Tamparan, and Marawi City.
It's not quite the 1,248 units they achieved back in October, but this one's pretty close... real close. This November 2012, Ford Philippines reported overall retail sales of 1,225 units which is a mere 23 units shy from their best-ever monthly performance last month. That's a huge 46% increase from the same month last year and makes it the blue oval brand's second-best performance in history.