Leading the pack in sales was the all-new Ford Fiesta with retail sales reaching 143 units - maintaining its position as the country's best-selling 5-door hatchback. The Escape, on the other hand, stayed strong with 112 units sold, while the all-new Explorer has now surpassed 400 customer bookings since the model was launched in October 2011.
“Supply issues caused by the Thai floods caught up with us in January, but our showrooms remained very busy during the month and customer bookings continued to be strong. This helped reinforce our confidence in another strong full year ahead, which will be boosted by the launch of more segment-leading global One Ford vehicles,” said Randy Krieger, President, Ford Group Philippines.
Things to look forward to from Ford Philippines are the launch of the all-new Ford Ranger and 2.0L GTDi EcoBoost version of the all-new Explorer at the upcoming Manila International Auto Show (MIAS). They will then launch the all-new Focus later in the year. And to expand their territories, 12 new authorized Ford dealerships will open this year, driving up its nationwide dealer network to 35 in total.