Words by John Luther Garcia | Photos courtesy of Kia Motors Corp.
While we're still reeling from the Philippine launch of the stylish new-generation Rio, Kia pulled the covers off it’s second-generation Cee’d just before it’s official debut at the 2012 Geneva Motor Show in March. It's Kia's answer to the hardy compact car market in Europe, which means that there's almost a 0% chance it'll ever come here. All we can do is drool over this new hot hatch. It's a good indication though of what future Kia's will shape up to be.
With Cee’d now sporting a more aggressive yet sophisticated stance - I wouldn’t be surprised if it exceeds the benchmark set by the original one. The trademark tiger-nose grill, wrap-around headlights, and day time running lights will be the first things you’d notice. Complementing them are the steeply raked A-pillars, sweeping roofline, and a wider stance giving the Cee’d a more sporty profile required of a true European hatchback. Topping it off are unique tail-lights that extend to three body panels and an integrated spoiler.
The interior has not been neglected and sports a more premium feel while being driver centric. This begins with the aircraft-inspired cockpit wherein the switches are placed strategically near the steering wheel for easier control. The touch screen infotainment system and airconditioning controls are segregated properly to give a bigger car feel to the compact Cee’d. Likewise, the materials used from the soft-touch fabrics to the chrome accents gives a more premium feel to this car.
As of today, it’s only available for the European market as it does have the same market segment as the Kia Forte in Asia. Still, that wouldn’t stop us motorheads from wishing to see more European-inspired hatchbacks here in our country.