By MUMLOLOUK payday loans

23 February 2011

Responsible Luxury: Lexus CT200h

Words by Jade Lu | Photos by Christopher Kho
 
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Italian author Cesare Pavese once said, “Every luxury must be paid for, and everything is a luxury, starting with being in this world.” Through the years, luxury has translated to lavishness and excess. In its pursuit of perfection, Lexus has stepped up to the plate to show the world that luxury in these modern times can come hand in hand with responsibility, and that their vehicles are worth their weight in gold. 

Lexus Manila Inc. launched the RX450h and LS600hL last year, a tandem of lean, green, classy machines that produced 70% less emissions than the average gasoline-powered car. Last February 21, 2011 at the Manila Peninsula Hotel, Lexus Manila unveiled yet another member of the hybrid family, the all-new CT200h. 
 
Hosted by Teresa Herrera and Johnny Litton, the night was a celebration of the CT200h, the world’s first luxury full-hybrid compact vehicle. Compared to mild hybrids where the electric engine is simply supplementary to the main combustion engine, the new full-hybrid system is an efficient union of a high output electric motor, a combustion engine, a hybrid transmission, and a hybrid battery. The two power sources give a combined 134hp output and can achieve a fuel economy of up to 24.4 km/L. All this was housed under a strong, aerodynamic body. This car has so much appeal, even the hosts could not get their hands off! 

Among its features, the CT200h features a novel “2 moods, 2 modes” selector, allowing the driver to match the car’s personality with his. The ECO mode adjusts the air conditioning settings and throttle response to attain optimal fuel economy. No CO2, NOx or any sort of particulates are generated when switched to Electric Vehicle mode. This is perfect for the urbanite gone green.

Feeling a bit playful? The SPORT mode increases engine revs and voltage, bringing out the brute within. More responsive throttle and power-steering settings and liberal vehicle stability and traction control systems make for a fun ride. 
 
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Assistant Chief Engineer of the Lexus Hybrid Drive, Yoichiro Kasai comments, “With Lexus Hybrid Drive, the CT200h couples dynamic driving pleasure, distinctive good looks, class leading comfort and class leading fuel economy to stand out in the compact luxury segment in Asia. This car continues to represent Lexus’ pursuit of perfection. I am confident that the CT 200h will play a key role in raising the Lexus Brand to new heights.”

Lexus is promoting progressive luxury - technological innovation and ecological responsibility without sacrificing luxury and comfort. The luxury automaker is making a clear statement that caring for the environment can be done in style. The CT200h is a vehicle that stands out in environmental responsibility, but fits right in with the rest of Lexus’ lineup.

“The CT200h will serve as a gateway model to the Lexus brand, a vehicle that allows Lexus customers of any age to experience the technology and innovation powering Lexus hybrid drive,” says Mr. Alfred Ty, Chairman of Lexus Manila, Inc. 

Capping the night was a walk down memory lane as David Pomeranz, Pops Fernandez, and Zsa Zsa Padilla brought down the house with songs from the yesteryears. And despite being the stars that they were, they still looked on with awe as the CT200h stood proudly beside them on stage.
 
For more info about the CT200h, visit the Lexus Manila Showroom at 3402 8th Avenue cor. 34th Street in Fort Bonifacio, Global City, Taguig City or call 856-5050 for an appointment.
 
 
More photos of the Lexus CT200h and from the launch night:
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Lexus CT200h Video: The Quiet Revolution:
            
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