Beginning with the showroom's facade, the “Brand Wall” attracts the customer's emotion by presenting the products with “dramatic proportions and sleek appearance.” What we think this means they're trying to make the box look just as pretty as the toys inside to catch people's attention. In the showroom, the cars are displayed with the same “kinetic energy” they're designed with, while the furniture’s colors and textures should make customers feel more comfortable inside.
Likewise, the service center has been optimized for vehicle flow to ensure utmost customer convenience from arrival to vehicle pick up.
The new Ford Brand@Retail II dealerships are also as green as the cars they sell. Focusing on environmental sustainability, the building is oriented to minimize solar heat gain and maximize the use of natural light, thus cutting down on power consumption used for cooling and lighting. New laptop computers, which use 50 to 90% less energy, are also used in the offices. Toilets then use waterless urinals and high-efficiency faucets, limiting the use of cleaning solvents for maintenance.
Now open to serve you, Ford Cainta is located at AEON Building, Km 19 Ortigas Ave. Extension, Brgy. Sto. Niño, Cainta, Rizal. The facility has a showroom space for eight cars and a service capacity of 10 service bays and 22 units.
The other 11 upcoming Ford globally-designed dealerships are located at Cainta, Bohol, Butuan, Naga, Tarlac, Isabela, Makati, General Santos, Laoag, Zamboanga, Manila Bay, and Baguio.
