Then, from November 19 to December 30, 2012, create your own Kia Beat using Kia BeatMaker with just three basic sound effects: car starting, bass guitar, and bass drum. But you can get more complex beats and bonus sound effects (piano, jingle, rear-view mirror hitting, hood hitting and grille hitting) through Kia BeatPop.
A total of six (6) weekly winners, whose Kia Beat gets the highest votes, will win an Apple iPad. And at the end of the contest, a panel of judges will select one grand prize winner who will get to drive home a brand new Kia Picanto. Winners will be announced on January 11, 2013.
Time to play some serious beats with Kia.